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121	About Undertone Undertone develops immersive video and high-impact display ad units that enable brands to engage consumers beyond the confines of traditional banner ads. Through their technology platforms, Undertone deli Add to Reading List Source URL: www.scientiamobile.com Language: English - Date: 2014-09-15 12:24:07 Wireless networking WURFL Technology Undertone Business .mobi Ad serving Advertising Internet Web development
122	Google Case Study DFP Premium and Google Ad Exchange help Times Internet benefit fully from digital business boom Launched in 1999, Times Internet is the online arm of the Times of India Group. Over Add to Reading List Source URL: www.ads.timesinternet.in Language: English - Date: 2015-03-18 10:40:29 World Wide Web DoubleClick for Publishers by Google DoubleClick Google Ad exchange Advertising network Ad serving Facebook Microsoft adCenter Internet Advertising Computing
123	March 12, 2013. John Dietz, VP of Products at Adometry, traces the evolution of programmatic buying and describes how quickly advertisers have gone from “guess” to “finesse” when it comes to buying the best ads. Add to Reading List Source URL: www.adometry.com Language: English - Date: 2014-08-28 11:48:26 Advertising network Ad serving Contextual advertising Demand-side platform Behavioral targeting Ad exchange Internet Advertising Marketing
124	Automotive Adometry Data-Driven Attribution CASE STUDY Ditching ‘Last-click’ for Data-Driven Attribution Add to Reading List Source URL: www.adometry.com Language: English - Date: 2014-08-28 11:52:26 Advertising Internet marketing Online advertising Marketing mix modeling Ad serving Google Bid management software AdWords Marketing Business Internet
125	Text Ads Optimization Guide Table of contents STEP Add to Reading List Source URL: snap.licdn.com Language: English - Date: 2015-04-17 19:42:41 Business Advertising Compensation Pricing Pay per click Clickthrough rate Search advertising Ad serving Internet Marketing Internet marketing
126	Mobile Performance Marketing Suite Advanced mobile ad targeting and conversion tracking with ® DirectTrack Add to Reading List Source URL: 55x6d1oo46s209smp10ge1wlsl.wpengine.netdna-cdn.com Language: English - Date: 2015-01-19 15:44:27 Advertising Wireless Electronic commerce Mobile commerce T-Mobile Advertising network Jumptap Mobile Web Ad serving Technology Internet Mobile technology
127	SPACENEWS.COM SPECIFICATIONS Space and satellite professionals worldwide turn to SpaceNews.com every day to get the latest news, competitive analysis, market intelligence and trends. The site provides 24/7 access to the Add to Reading List Source URL: www.spacenewsinc.com Language: English - Date: 2014-12-15 11:54:05 Graphics file formats Advertising Web development software Animation software SWF DoubleClick for Publishers by Google Ad serving Clicktag ActionScript Software Computing Adobe Flash
128	Yomiuri Online Audience Profile The Yomiuri Online has acquired a wide user base through the abundant variety of information it provides, including breaking news, and news on topics such as finance, health care, and edu Add to Reading List Source URL: adv.yomiuri.co.jp Language: English - Date: 2015-02-22 22:10:23 Communication Yomiuri Shimbun Online advertising Asahi Shimbun Newspaper Ad serving Display advertising Facebook Internet Mass media Advertising
129	Quarterly Benchmarks for Your Digital Marketing Program TaBLE OF CONTENTS 03 Add to Reading List Source URL: www.rimmkaufman.com Language: English - Date: 2015-01-23 16:01:04 Internet search engines Internet marketing Google Human–computer interaction Bing AdSense Ad serving Internet Computing World Wide Web
130	Guide to Online Advertising 2 Guide to Online Advertising Add to Reading List Source URL: www.adjuggler.com Language: English - Date: 2013-04-24 09:44:57 Internet marketing Advertising Pricing Compensation Electronic commerce Online advertising Ad serving Advertising network Affiliate marketing Internet Business Marketing

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